Premium pricing is called
prestige pricing or image
pricing is keeping the price of a
manufactured good or service. Obviously the high range in order to encourage
favorable perceptions among buyers, based only on the price.
A premium pricing
line of attack involves setting the price of a product higher than similar
products. Where customers are happy to pay more. Premium rate creating strong a brand justice or value for which the
consumer is willing to pay extra.
The use of premium pricing as also a marketing tactic or a
competitive practice depends on certain factors that influence its success and
achievement.
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